Ever wondered how to make your corporate blog stand out and be informative at the same time? Well, bullguard did and came up with a unique blogging idea. Bullguard makes antivirus/firewall software and use a bulldog as their logo. Their concept is simple: Buy a bulldog, take with you everywhere and make the dog blog about (or blog on it’s behalf). And post a lot of pictures of it.
A great example of how to think outside the box
Dude, that’s awesome. Thanks for that link. I’ve seen so many awful corporate blogs and it’s good to see something refreshing like good ol’ Sir Winston.